According to the latest report by IMARC Group “Wallpaper Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, The global wallpaper market size reached US$ 2.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 2.6 Billion by 2028, exhibiting a growth rate (CAGR) of 4.18% during 2023-2028.

Wallpaper refers to a decorative paper used in the walls of a room comprising applied ink, ground coat, backing, and paste-on backing for adhering to the wall. It is widely available in different sizes, shapes, patterns, textures, and colors to improve the aesthetics of the wall. It is easy to apply, durable, washable, scrubbable, peelable, and offers stain resistance properties. It provides colorfastness by resisting change and loss of color due to the exposure to light while hiding damaged, cracked, and uneven walls. It is cost-efficient, enhances wall appearance, and provides longevity. Besides this, it has antibacterial properties that prevent the development of bacteria. As a result, it is employed in homes, offices, and commercial areas across the globe.

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Market Trends:

At present, the increasing demand for stain-resistance and eco-friendly wallpapers among the masses represents one of the primary factors propelling the market growth. Apart from this, the rising trend of home renovation activities due to inflating income levels of individuals around the world is supporting the market growth. In addition, the increasing demand for non-woven wallpapers across the globe, as it has tear-resistant qualities that make installation and removal easier, is offering a positive market outlook. Additionally, the rising demand for removable wallpapers among renters to decorate the walls without damaging the original paint and leaving any residue on the surface is bolstering the growth of the market. Furthermore, the increasing demand for graphic designing and new production methods for designing wallpapers is strengthening the growth of the market.

Breakup by Wallpaper Type:

  • Vinyl Wallpaper
  • Non-woven Wallpaper
  • Paper-based Wallpaper
  • Fabric Wallpaper
  • Others

Breakup by Distribution Channel:

  • Online
  • Offline

Breakup by End User:

  • Residential
  • Commercial

Market Breakup by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa

Competitive Landscape with Key Player:

  • A.S. Création Tapeten AG
  • All 4 Walls Wallpaper
  • Asian Paints Ltd.
  • Brewster Home Fashions
  • Erismann & Cie. GmbH
  • F. Schumacher & Co.
  • Grandeco Wallfashion Group Belgium NV
  • Gratex Industries Ltd.
  • Laura Ashley Holdings plc
  • Marburger Tapetenfabrik
  • Osborne & Little
  • Sangetsu Corporation
  • York Wallcoverings Inc.

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